Spring Summer 2011 Colour Direction

on 10/6/10

The over-arching theme for Spring Summer 2011 is one of optimism, and with this in mind The Trend Boutique bring you the colour direction for the season. Helping you, as students & graduates, to decipher the codes & reference point behind the trends, this guide to the season has interpreted what is being said by some of the major global trend agencies, mixed with the colour ranges put together by leading fabric & material specialists, plus access to the major international trade fairs (such as Premiere Vision, Salone Internazionale del Mobile etc).

Decoding the confusing array of colours on offer to create an easy to follow colour direction for the season, instead of bringing you 50+ colour ranges & endless harmonies, we try & unravel the movement between seasons, and provide you with the key colour references and thinking behind the colours.

For Spring Summer 2011 the key colour direction is:

Ocean Depths

Plunging the depths with intense ocean blues and bright accents inspired by the flora & fauna found within, this colour theme is a crucial part of Spring Summer 2011. Initially taking inspiration from Alexander McQueen's last Spring Summer Plato's Odyssey collection this colour theme has now been taken in several different directions; from celebrating the varied & often awe-inspiring sea life found in the deepest abysses, to underwater florals found in corals reefs, through to reptilian scales & stone-patterned camouflage that line the bottom of the sea.

This colour story can be used for fashion, home interiors & product and takes either a futuristic or more intricate craftsmanship direction, patterns take the form of complicated, rhythmic geometrics and the strong, cavernous blues can also be teamed with the 'Soft Metallics'.

Deep Sea Colour Palette Spring Summer 20011
'Ocean Depths' Colour Palette - Spring Summer 2011
Note: Colours will look different according to screen & printer settings - please use Pantone references for exact colour matching.

Soft Metallics

Following on from the 'Caramel Metallics' of Autumn Winter 2010-11, the use of metal finishes becomes even softer and more fluid with the lightest of touches. The olive & cold gold tones are great with the intense blues of the above theme,  the silver frosted effects also create the subtle camouflage style mentioned plus can be used  to extend the more pared-down austerity from last season.

When the 'Soft Metallics' are used with the 'Scorched Woods' they create a feeling of sifting sands & the sense of nomadic desert existence. Use for menswear, as well as product & home interiors. It is felt the 'too obviously copied' Alexander McQueen style engineered prints from Spring Summer 2010 may be on the wane by this season.

Cool Metallics Colour Palette Spring Summer 2011
'Soft Metallics' Colour Palette - Spring Summer 2011
Note: Colours will look different according to screen & printer settings - please use Pantone references for exact colour matching.

Tropical Burst

Another strong colour theme for Spring Summer 2011 is 'Tropical Burst' that takes its inspiration from brightly coloured Haiwiaiin prints and then takes the bright intensity up a few more notches. A mixture of Haiwiaiin & exotic tropics, this colour palette provides more clashing accents than last season's counterpart 'Tribal Brights'. For this season the teal green (Galapagos Green) provides the most consistent base colour against the mish mash of acid colours to create a directional colour palette.

Of course bold patterns (florals, palm trees, and geometrics) are key for this colour palette used for menswear & womenswear, however when teamed with the 'Ocean Depths' range it becomes a great intense colour palette for home interiors bringing a sense of the outdoors inside.

Tropical Colour Palette Spring Summer 2011
'Tropical Brights' Colour Palette - Spring Summer 2011
Note: Colours will look different according to screen & printer settings - please use Pantone references for exact colour matching.

Scorched Woods

As we continue to take a strong environmental approach to life, wood in all its forms is a very important part of Spring Summer 2011 trends, particularly in the interiors market. Take inspiration from cocooning eco tree-houses that act like our very own nests, or living furniture that is grown into shape, whilst cork makes a resurgence with a modern twist. Wood tones vary from deep walnut to lighter 'cardboard' shades, and when combined with the 'Soft Metallics' create a directional, fluid take on the theme.

The scorched effects come straight from desert for womens & menswear to create a sand-inspired colour palette that has all the heat of the Sahara, lighter shades are the base for radiant shades, whilst darker tones see the beginning of a return to utilitarian codes.

Wood Grain Colour Palette Spring Summer 2011
'Scorched Woods' Colour Palette - Spring Summer 2011
Note: Colours will look different according to screen & printer settings - please use Pantone references for exact colour matching.

Sugary Sweet Pastels

Following on from last seasons 'Winter Pastels' and combined with our renewed love of nature & the environment, 2011 sees the pastel colour palette taken up a notch or two to create this new sugary sweet version. In trend terminology most of the major agencies & trade shows are talking about the idea of 'hyper nature' where nature is mixed with the artificial. Taking pretty florals & nature inspired prints, the intensity is heightened through clashing colours or overexposed accents.

Combine with the softer, pale neutrals from the above 'Scorched Woods' theme to create a natural joie de vivre spirit.

Spun Sugar Pastels Colour Palette - Spring Summer 2011
'Sugary Sweet Pastels' Colour Palette - Spring Summer 2011
Note: Colours will look different according to screen & printer settings - please use Pantone references for exact colour matching.

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article resources

Downloadable Colours:

/files/files/Spring Summer 2011 Colours - Download.pdf

For further information visit:

Pantone
http://www.pantone.co.uk

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